New Survey Highlights The ‘Top Reasons To Play Games On A Console’

Something that’s been hitting the headlines a bit over the past couple of days relates to a new survey that’s been conducted by the analysis firm Circana, and how it suggests exclusives are the number one reason to own a console.

This gained traction due to being shared by The Game Business — the outlet pointed out that 41% of US gamers in the survey mentioned playing games on a console because they contain exclusive titles.

However, Circana’s Senior Director followed up by insisting that “this isn’t the whole story”, pointing out in follow-up posts that the results in the survey are very close — and that in his opinion, “the real answer is that everything matters”.

“To add context here, this is from Circana’s Q1 Future of Video Games consumer survey. But obviously, this isn’t the whole story.”

Let’s have a look at the survey results, and then we’ll share some of the director’s follow-up posts:

So, the takeaway here isn’t that exclusives are the be-all and end-all when it comes to buying consoles, but they do factor into many people’s purchasing decisions — and really, that’s no surprise… it’s always been that way!

Asha Sharma and her team will undoubtedly be taking that into account when it comes to Project Helix and the next generation of Xbox, and we already know they’re officially reevaluating what to do about exclusivity in the future.

What will come of that reevaluation though? We might not find out for months, and maybe not even until 2027…