Controversial horror game Horses gets kicked off the Humble Store one day after launch, but it’s also become the best-selling new release on GOG

The saga of Horses has taken another unexpected twist as the Humble Store, which just a couple days ago affirmed that it would carry the game as a DRM-free download despite its ban on Steam and Epic, has now apparently stopped selling it.
Steam was the first major storefront to refuse to carry Horses, a first-person psychological horror adventure about “the burden of familial trauma and puritan values, the dynamics of totalitarian power, and the ethics of personal responsibility” set on a ranch where nude human beings in horse masks are treated as livestock.
That leaves Horses available for sale on GOG and Itch.io: Perfectly fine storefronts, but a significant reduction in the game’s overall visibility. Making the matter even more frustrating is the fact that Horses is apparently quite good—or at least, it accomplishes what it sets out to do. The content is decidedly uncomfortable but reviews and reactions on social media are largely positive: By all outward appearances (and I haven’t played it myself so I can’t judge beyond that, but I’m talking about reactions from reputable gaming sites here), Horses is not low-effort, throwaway trash, but rather a game that genuinely seeks to provoke consideration and conversations.
I’ve reached out to the Humble Store for comment and will update if I receive a reply.

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