Subway Surfers, Monument Valley 3, Pikmin Bloom: The mobile games raising awareness on Earth Day 2025

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April 22nd, 2025 marks the 55th year of Earth Day and as usual there are plenty of mobile games raising awareness and celebrating the occasion.

From Niantic to Sybo to Ustwo Games, various developers have added a range of content to celebrate the occasion. And in solidarity with games supporting the planet, Google Play is currently featuring titles with Earth Day-related content.

The Play Store will also award additional Play Points over the next week to players who make relevant purchases in games involved in PlanetPlay’s Make Green Moves initiative.

Earth Day 2025’s theme is “Our power, our planet”.

Walking for the planet

A developer known for outdoor play, Niantic (recently acquired by Scopely for $3.5 billion) has kicked off a nine-day walking event in Pikmin Bloom. The latest instalment in the Party Walk event series, players have been tasked with planting a collective 1.5bn flowers in-game between Earth Day and April 30th to earn a range of rewards.

They can expect to receive a seedling for a Leaf Hat Decor Pikmin at 500 million flowers planted, a Snow Decor Pikmin at 1bn flowers and a Present Sticker Gold Decor White Pikmin for 1.5bn.

In Pikmin Bloom, flowers are planted on the map wherever a player walks in the real world, encouraging exercise and walking outside to spread flowers further. The requirements for the Earth Day event are therefore built more around distance travelled than individual steps.

Niantic’s flagship Pokémon Go is notably lacking an Earth Day 2025 event, breaking a four-year streak. The title usually features week-long Sustainability Campaigns.

Meanwhile, new Niantic owner Scopely has kicked of Monopoly Go’s Earth Day campaign, lasting just 21 hours, with a City Cleanup event rewarding players with points every time they land on Tax and Utility tiles. Rewards from these points include in-game cash, a wheel boost and thousands of free dice rolls.

Earth Day elsewhere

Ten Square Games is celebrating Earth Day in Fishing Clash by tasking players with fishing rubbish out of New Zealand’s waters, gradually returning them to their original, clean look.

If a target amount of rubbish removed is reached, the developer will donate $30,000 to the Teeny Tiny Truth waterway project, which monitors the amount of microplastics in New Zealand’s waterways.

Ustwo Games’ Netflix-exclusive Monument Valley 3 is also celebrating with its first expansion, released today. Titled The Garden of Life, the update promises to unveil new details about the mysterious Nomad.

Imangi Studios’ long-running Temple Run 2 has also highlighted Earth Day with the return of fan favourite themed runners.

And Sybo’s Subway Surfers is on a runner’s high too, with the One Run Challenge tasking players with racing for the planet, aiming for the highest score and unlocking the manta ray-themed Jamanta Board in the process.

Of course, there are also indie titles raising awareness for Earth Day, such as Klemens Strasser’s 2024 picture-based puzzle game The Art of Fauna. The game is raising awareness of extinct animals via its puzzle-piece artwork in the Echoes of Extinction pack, with 10 animals featured that still roamed Earth when they were originally drawn.

There are plenty of other titles raising awareness this Earth Day too, such as Angry Birds 2, Avakin Life and Peridot.