Tractor makers are scrambling to get their gear into Farming Simulator

Where once it had to ask politely to put high-profile farming machine brands in Farming Simulator (opens in new tab), Giants Software now has too many requests to be in the wildly popular simulator series, a new profile of the game in The Guardian (opens in new tab) says.

“In the beginning, we had to ask manufacturers to be included in the game,” said Wolfgang Ebert, Giants’ marketing manager, to The Guardian. “Today, we have to consider who we can integrate and what benefit there is to the game – we have many, many brands waiting to be included.”